It all started with a song and a sneeze. Dave Kapell, founder of Magnetic Poetry, was suffering from writer's block while trying to compose song lyrics. To overcome this problem, he wrote down interesting words on pieces of paper and rearranged them, looking for inspiration. What he hadn't figured into this experiment was his allergies. One good sneeze and any progress was sent flying across the room. Dave decided to glue the words to pieces of magnets and stick them to a pizza tin. Then he got hungry and the now magnetized words made their way to the refrigerator door. Before too long, Dave wasn't the only one rearranging his would-be song lyrics. When friends came over, Dave noticed they started to move the magnets around, amusing themselves by writing the first magnetic poems.